Reports are often the least considerration in developing a business solution.  Usually, they are more of an afterthought than a priority.  This is due to the fact that until there is a signficant amount of data in the program, reports cannot be properly designed.

In this solution, reporting is as important as working with the program itself.  Being able to generate complex and comprehensive buttons with the click of a single button, with the option to automatically send those reports to the relevant parties, is a massive time-saver on multiple levels.

All reports need to be visually pleasing and easy to understand.